beauty business

The Woman Behind Kypris - Meet Chase Polan

Wednesday, September 30, 2015 HALFSTACK MAGAZINE

Kypris is a  luxurious line of holistic, high performance skin care. The brand showcases products that include organic, wild-crafted, and sustainably grown ingredients. Their Body Elixir: Inflorescence is a wonderful new product that gives your body the same attention that you give your face. 

This is the first product on the market with active ingredients you would typically find in products meant for your face. It is made with clinically proven concentrations of actives such as Sweet Iris Stem Cells and Vitamin C Ester.  This is an amazing moisturizing oil that is  non-greasy, fast absorbing and smells delicious! It is perfect for that post shower rub down and keeps your skin moisturized and soothed for the rest of the day.

All formulations are 100% natural and nature-derived, scented and preserved with essential oils and plant extracts, packaged in glass, and never tested on animals. We recently had the opportunity to talk with the woman behind this beautiful brand, Chase Polan. She shared insight on her career, journey launching a business, more about Kypris and what is in store for the brand. Read on for the interview.

1. Can you tell us a bit more about yourself, background and career?
​I started my first business at 21. I was tutoring and was simultaneously studying consciousness work ​which of course informed my teaching. The tutoring evolved into educational consulting and a team of tutors. I ran the company for 11 years and from that success, I had the means to start KYPRIS. I love being an entrepreneur.

2. How did the idea of starting a natural beauty brand come about?

​No matter what happens in life, being kind and taking care of myself are two priorities I have yet to regret. When I moved to the desert to be with my husband, I knew I wanted to do something involving education, environmentalism, and feminism. These three are very connected with beauty, science, communication, and well-being. In retrospect, it makes perfect sense that a personal care line evolved. However, it wasn't initially obvious. There was a tremendous need for mindful, holistically sustainable personal care but just because a product is natural, doesn't mean it's sustainable.

3. What is different about the KYPRIS brand that helps it stand out against the competition in today's market?
​At first brush, our entire beauty philosophy is highly unique. We eschew the obsession with "anti-aging" and proudly view aging as a privilege. We recognize that age has nothing to do with how a person looks or feels. We believe Beauty is a vital spiritual experience of Love, acceptance, and pleasure. It has nothing to do with fixing made up problems and has everything to do with Care.

Second, we believe in science. We use naturally derived encapsulation technologies to enhance bioavailability of actives; peptides created by synthesis of bacteria and yeast which yield exquisite results; super critical extractions of botanicals which yield standardized extracts for reliable, natural results; plant stem cell technology which propagates an entire active with an effective mechanism from a single cell for clinically established results; certified antioxidants created by a patented-process so revered doctors sell it as a supplement. With natural science, we can deliver these beautiful results with a focus on wellness and well-being.

Lastly, our sourcing practices are also unique. Whether we're working with small farms, cooperatives, organic farms, or wild crafters, not only do we have some ingredients that have been unique to our products, such as US wild crafted prickly pear or co-op sourced moringa kernel oil, we collectively make an effort to ensure each ingredient in our products is sourced as well as possible.

4. What exactly is an Elixir, how is it formulated and what makes it special?

​Within the KYPRIS line, an Elixir is a product that is formulated like a tincture with many different ingredients intended for a few purposes: diminish the appearance of sun damage; firm, revitalize, improve skin texture; and soothe, moisturize, and nourish. Our Beauty Elixirs are made for super sensitive skin.

5. What has been the biggest help for your growth this year and how do you plan to continue to grow?

​An excellent team that is collectively committed to being of service to our retail partners and our patrons. There's so much going on with KYPRIS from the stories behind the branding to the science behind the ingredients. Every decision made has thought and purpose behind it so finding new ways to share this information engenders people into our story; one of remembering that feeling beautiful is a birthright; one we seek to embolden. When people resonate with our message and philosophy, I think they are more open to what we're offering.

6. How do you feel technology has helped local entrepreneurs?

​Technology is VITAL. Whether it's streamlining processes or using green tech in products. As an entrepreneur, tech connects us, creates an opportunity to reach a market that is within as well as well beyond our local community, offers opportunity for education both for the entrepreneur and from the entrepreneur, offers insights into the actions we're taking as a business. It's indispensable as long as it is not used as an attempted substitute for human interaction. ​

7. What kind of advice would you give young people looking to start their own business?

​Keep your overhead low. Start even though you don't feel prepared; except when it comes to spending money. Make sure you've mapped out your cash flow. If you don't know what you're doing, I promise you it will cost double what you think it will. No matter what your budget, there is ALWAYS something you can do. Whatever it is you think you don't have enough money to do, please challenge that perception as often and as much as possible. The beginning of a business is not the last time you'll say to yourself "I have no idea where the money is going to come from to get from here to there." It's like the riddle at the gate. Last but not least, take care of your physical and emotional health. Whether your business fails or succeeds, you will have your body. If your business succeeds you'll need the strength and clarity to keep taking things to the next level. If your business fails, you may not have the resources to also fix an ailing body. Take care of yourself.

8. Are there any business people that the brand is inspired by or attempts to model their business after?

​Anita Roddick from the Body Shop - she awakened me to the possibilities of sourcing ethically as a means of spreading prosperity. Blake Mycoskie from TOMs shoes - awakened me to the importance of creating both value and perceived value. That when the design is better than the materials, the product is so far greater than the sum of its parts that amazing things can happen. The Rodale's Institute inspires me with its tenacity in the face of unpopularity. 

Bill McKibben awakened me to the potentially wild dividends from a slight shift in action or choice. Urban Zen - Donna Karan's philosophy for living embodies the metaphysical supposition that suffering is largely man made. Luxury should never include the suffering or demise of another person or land. She proves this standard gives back in multiples of beauty and service and clear conscience. 

Danielle Nierenberg's Food Tank and the Columbia Earth Institute for the immense information on farming and farming studies.​ Everlane for its disruptive direct to consumer model, transparency, and elegance. Bonobos for taking the online experience offline and leveraging technology to support brand-consumer interaction and increasing efficiency. Chipotle - sustainability is scalable.

9. Any new products coming out that we should be on the lookout for from KYPRIS?

​We just launched our Body Elixir Inflorescence and will be making a new product announcement this fall. We took nearly two years to build our supply chain in our current lab. Now that that is complete my hope is we'll be able to consistently launch the products​ we've been working on for years. I'm really excited about where we are operationally.​

10. Where can readers learn more about KYPRIS or keep up with you all on social?

​Our website; we are starting to develop our blog Beauty Horticulture also on our website; Instagram, Facebook, and Twitter are the same handle @kyprisbeauty

You Might Also Like



Contact Form